Kellogg acquired RXBAR for $600 million four years after 2013 launch
Founded in 2013 with a $10,000 investment, protein bar brand RXBAR was acquired by Kellogg Company for $600 million in 2017.
Founded in 2013 with a $10,000 investment, protein bar brand RXBAR was acquired by Kellogg Company for $600 million in 2017.